Change, shortages and substitutions

by | Blog, March / April 2020

By Cliff Keller —

During Israel’s ongoing coronavirus lockdown, a refreshing, cooperative spirit, albeit mandated by law, seems to have caught on in the Land. Despite our new restrictions, Israelis are permitted to eat, drink, walk their dogs and take (prescription) drugs, so I walked to our local pharmacy a few days ago, a small dispensary lying within a medium-sized clinic housing a lab, nursing and immunization stations, hearing and physical therapy facilities and several doctors’ offices.

There was a guard, of sorts, at the clinic door. Though he wore a big blue mask I recognized him immediately as one of the physiotherapists who works there, sitting in a straight-backed chair about 10 paces from the entry, his legs crossed and attention focused upon a hovering iPhone.

“Where are you going?” he asked.

In my panic, I forgot the Hebrew words for pharmacy, so I said, “Pharmacy,” to which he replied, “Mah?” meaning what? But we worked it all out and he asked me next if I felt well.

How thoughtful!

I assured him I did, he waved me inside then returned to his phone and Farmville.

The waiting room and outer hall were filled with oddly behaving Israelis. Each had taken a number. Each seemed to be waiting his turn. All of us wore masks and respectfully maintained the government-mandated “social distancing” gap, which currently stands at two meters pending further consideration of  MIT research which claims viruses have recently matched the 1928 human long jump world-record by traveling 26 feet.

organic vegetables, delivered!

Organic vegetables, delivered!

But, for the last three weeks, my stroll to the pharmacy, 2 miles round trip, has been my sole excursion outside of our neighborhood. No meetings, social, religious or business… No visits with friends or neighbors… No jaunts to the shuk, shops or restaurants… Marcia has adapted to Israel’s new rules of disengagement by becoming expert at ordering essentials online. A local organic farmer periodically brings us vegetables. An American style bakery delivers bagels and “real” rye bread to our door. (Israeli rye bread tastes like…sourdough chalk.)

But, though Jerusalem seems adequately supplied with toilet tissue, Israel’s existing supply chains and technology are far from ideal. The biggest grocery chain in Israel, Shufersal (Super-Sol, Shufra-Sal, Super-sell, take your pick), has long offered online ordering and home delivery. In theory, one goes on line, selects her groceries from attractive, illustrated menus, makes provisions to pay, prearranges the delivery date and all is well.

There are quite a few rough spots in the process, however. Marcia’s understandable lack of familiarity with the metric system, for example, resulted once in our receiving enough bananas to fill a washtub and enough white onions to keep at least 10 jugglers occupied. (Keep in mind, all the product descriptions are written in website Hebrew.) But the greatest risk and primary shortcoming in Shufersal’s online ordering system arises from allowing their order fillers to make substitutions when one’s first choice is unavailable.

Some of the grocery’s most recent and artful exchanges included…

Floor wipes for hand wipes.

Baked sugary pecans for shelled walnuts.

Jelly-filled pastries for barbecued vegan kabobs?

“A man had to have filled this order,” Marcia complained. I stopped short of accusing her of sexism—we have seen quite a bit of each other, lately—and pointed out that, thus far, no one at Shufersal has substituted bubble bath for tomato paste as she once sarcastically predicted.

It’s a brave new world. Marcia and I, being good troopers, observe social distancing in our own home, when agitated, and always remember to count our blessings. This too shall pass.

There are rumors of a fourth round of elections in Israel in August. Let’s pray that, by then, COVID-19 is long gone.

*****
SUBSCRIBE to continue reading this article and access more content about Israel and the Messianic Community around the world.

The Rich Heritage of Persian Jews and the Festival of Purim

The Persian Jews hold a most special claim to the festival of Purim. The story of Mordechai, Queen Esther, ‘Setara’ in Persian, and the Jewish people in their fight against the evil Haman, took place in Babylon. This became the great Persian Empire and eventually...

IDF Sergeant Major Chaim Malespin: A Life of Service to G-d

Israeli Messianic Believer Chaim Malespin is not only the co-founder of the Aliyah Return Center, an Israel based non-profit organization that assists new Jewish immigrants, but is also a sergeant major in the IDF (Israel Defense Forces) Combat Engineering Corp’s...

Are the Jewish People REALLY Indigenous to the Land of Israel?

While the Jewish community in Israel, and across the Diaspora, are preparing and enjoying yet another year of commemorating the Passover, there are a growing number of people in the world who are falling into the same trap of the “holocaust deniers”. In this case,...

A Messianic View on the Israel-Hamas War

On that horrific Shabbat day of October 7th, Simcha Torah, a holiday of joy and celebration on the Jewish calendar, violence struck the Jewish people in Israel with a massacre of biblical proportions. Yes, there have been many wars in Israel but the onslaught was so...

Israel Experiences National Unity and Spiritual Revival During the War

It was the summer of 2023 that the words ’Civil War’ loomed at the forefront of almost every Israeli conversation. The country of Israel was, indeed, broken and ripped in pieces politically—left versus right. Judicial reform was promised by the right-wing government...

Antisemitism: History’s Oldest Hatred

The horrific events of October 7, 2023, now known as Black Saturday, were tragic. However, one only needs to tune into the local news for a moment to realize the massacre of Black Saturday has somehow triggered an open season on Jewish people around the world. But...

A Biblical View of Messiah’s Miraculous Birth

The Tanakh, also known as the Old Testament, prophecies of a Messiah who will come to usher in an era when the people of the world will live together in harmony and righteousness. The term Messiah (Mashiach in Hebrew) means “anointed one.” From the beginning, the...

Sukkot: The Jewish Thanksgiving

The Bible is filled with many references to thanksgiving and gratitude. The word ‘thanksgiving’ is found about thirty times, with nine references specifying being thankful toward G-d. The word gratitude is mentioned over one-hundred and fifty times. G-d is the...

Golden Anniversary for Jews for Jesus

Yovel, the Hebrew word for the “Jubilee Year”, means “blowing the ram’s horn of liberty.” It is a fitting word for the 50th anniversary celebration this year of Jews for Jesus, the ministry that brought a tsunami change to Jewish evangelism worldwide led by its...

A Messianic View of the High Holy Days

Over the last five decades, Messianic Judaism has evolved and developed, especially in the observances of Jewish holidays and practices, with most of these traditions originating from traditional Judaism, with the High Holy Days being no exception. The High Holy Days...